FAQ

Is Yame matcha is considered prestigious in Japan?

While Uji and Kyoto have become synonymous with Japanese matcha worldwide, Yame has historically stayed under the international radar, despite being one of Japan's most respected tea regions.

Why isn't Yame tea more well-known globally?

Yes. Yame's tea farms are mostly small, family-run operations that have prioritized quality over scale for generations. Many of these farmers have long-standing relationships with Japanese tea masters, specialty tea shops, and connoisseurs, so there's been little need or capacity to expand internationally. Exporting also requires meeting different regulatory and logistical demands, which can be challenging for smaller producers.

Why is Matchasome excited to share Yame matcha with the world?

Because Yame is one of Japan's best-kept tea secrets. By partnering directly with a small family-run farm in Yame, we're helping bring this prestigious, deeply traditional matcha to a global audience that has rarely had the chance to experience it.

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